MEDICAL TOURISM AND WELLNESS TOURISM MASTERCLASS
A globally acclaimed, award-winning strategic leader and speaker, Dr. Prem Jagyasi will be conducting a one-day workshop on Medical Tourism, Wellness Tourism, and Global Healthcare Marketing. Dr. Prem has delivered keynote speeches and workshops in over 65 countries. Below are key topics to be discussed in the Medical Tourism workshop.
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Inviting all hospitals, medical tourism startups, medical tourism facilitators, healthcare startups & wellness centers to be a part of the masterclass conducted by Dr Prem Jagyasi.
BHARAT: 9819692155
Venue: Mauritius | Timings: 09:30AM to 05:00PM
Sponsorship benefits for interested parties
- Get a dedicated speaking slot for better brand visibility.
- Mentions on Dr Prem and Associates' social media channels.
- Mention in Dr Prem's speech at the event
- Real time introduction with MT and WT Facilitators.
- High quality video recording file of speech for your personal use.
- Brand visibility on Event banners.
- Opportunity to place your rollup banner at the event.
- Have your mention in Welcome and Masterclass kit.
- Complimentary Passes for 2 delegates per sponsor.
- Access to MT Directory for one year.
- Pro Access to Networking Portal with 3000 connections.
- And get any of our MT / WT Consultancy Packages at a discounted price.
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KEY TOPICS TO BE DISCUSSED IN MEDICAL & WELLNESS TOURISM MASTERCLASS
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Medical Tourism and Wellness Tourism - Latest Terms, Trends, Opportunities, Niches, and Challenges.
Nothing can stop medical tourism from growing. Global healthcare demand is at an all-time high. Pandemic-induced treatment backlogs will take years to clear. The global healthcare burden will be massive by 2030 with NCDs accounting for 75% of global deaths in 2030 up from 65% in 2013. Medical tourism is going through an interesting phase with newer niches and opportunities and competitive challenges.
In the medical tourism workshop, you will learn about:
- Newer and existing terms and definitions related to medical tourism and wellness tourism
- Drivers giving rise to new medical tourism trends
- Emerging lesser-known profitable niches
- Emerging opportunities and its foreseeable future
- Competitive and strategic challenges in the evolving market
Patient's journey in medical tourism
A patient’s journey in medical tourism starts long before they reach out to you. It starts the moment they come to know about you. Do you know the number of touchpoints a patient has to encounter before making a purchase? Surely, not. The simpler and more enjoyable their experience with these touchpoints, the higher the chances for conversion.
This medical tourism workshop will guide you on:
- Different phases of the patient’s journey in medical tourism
- Importance and need of patient journey mapping
- Identifying different touchpoints in patient’s journey.
- Improving user experience at each touchpoint
- Adding convenience factors at different touchpoints.
- Efficient patient journey mapping
Key success strategies in medical and wellness tourism
Success in medical and wellness tourism rests on creating the best product as per the changing customer demands. Medical tourism is getting more complex with growing challenges in destinations, procedures, and customer behaviors. Patients will always look for comfort and convenience.
The medical tourism workshop will discuss:
- Why you are here and how you can help your patients?
- Deeper understanding of the dynamic market for proactive actions
- Proper market segmentation and targeting
- Create the right business model with the choicest products/services
- Brand building and positioning
- Anticipate points of friction and resolve them even before they surface
- Innovative personalization strategies without adding service cost
- Create moments of truth
Strategic brand building and positioning in Medical Tourism and Wellness Tourism
Your brand rests in your patients’ minds. How your prospective patients perceive you make your brand. The brand reflects trust and a great relationship. 46% of consumers will pay more for trusted brands. Brand building doesn’t happen overnight but with consistent efforts, it might not be that time-consuming. This is what Dr Prem’s medical tourism workshop is meant for.
The workshop will touch on the following points:
- Website building and logo creation
- Effective communication strategies pre-, ongoing, and post-sales phase for building trust and relationship
- Creating a value culture in the organization
- Creative automation service for better customer engagement and post-sales service
- Quality management in service delivery
- Business launching strategies
- PR activities, networking, and participation in events and meets
Understanding the role of AI in Medical and Wellness Tourism Business
Do you know what is the biggest challenge in the medical and wellness tourism business? It is lead generation and conversions. More than 40% of sales leaders have seen major improvements in lead generation with AI tools. The future of medical and wellness tourism marketing rests on AI.
You will learn how AI:
- Generates quality organic leads for higher conversions.
- Creates ideal patient profile.
- Gives real insights into patients’ needs and wants
- Creates positive patient experience with enhanced engagement
- Helps in effective content marketing strategies
- Optimizes time utilization of your sales teams
- Gives unique ideas for personalization
- Helps in predictive recommendations like what patients are most likely to seek
Patient Acquisition in Medical Tourism
Patient acquisition is a big pain in medical tourism. Patient acquisition costs going out of balance is one of the reasons for medical tourism business failure. Patient acquisition is very expensive for most businesses at the start. Dr Prem’s medical tourism workshop will show you the most effective patient acquisition strategies at an optimized cost.
The workshop will discuss:
- Holistic understanding of patient’s needs
- How to be the first mover
- Simplifying the business processes with added layers of convenience
- Online reputation
- Integrated marketing approach
- Lean, viable, and sustainable paid marketing
- Importance of partnerships and referrals
Legal, ethical & cultural issues in Medical Tourism and Wellness Tourism
Legal, ethical, and cultural issues are challenging aspects of medical tourism. Cultural dissimilarities, language issues, and lack of medical ethics can land medical tourists in the soup. Dr Prem’s medical tourism workshop presents a comprehensive view of these factors from various perspectives.
The workshop will highlight:
- Common cross-cultural issues faced by medical tourists
- Developing cultural understanding of patients
- Why cultural understanding is important for destinations?
- Key legal terms in medical tourism and legal recourse available
- Understanding patient’s rights
- Ethical concerns in medical tourism and ways to address them
- Ethical documentation in medical tourism
- Identifying unethical practices
- Strategies for medical travelers
Online Reputation in Medical Tourism
What people say about you matter more than what you are. 75% of healthcare consumers say online reviews and rating influence their decisions of selecting a physician or provider. One negative review can seriously impact your reputation. So, how do you think you can build online reputation in medical tourism?
In Dr Prem’s medical tourism workshop, you will learn
- Key strategies to build online reputation
- Rules of communication in online reputation
- Strategies to leverage digital channels
- Strategies to drive community engagement
- Performance showcase
- Subtle nuances of online reputation
- Strategies to avoid PR disasters
Medical Tourism Facilitator business and matchmaking services
The medical tourism facilitator role has become more challenging with emerging trends that are creating confusion among patients. The need is for efficient matchmaking to facilitate a patient’s decision-making in selecting the best provider, treatments, and destination within their means.
Medical tourism facilitator and matchmaking is a crucial subject in this workshop where you learn:
- The role and importance of medical tourism facilitators
- How to plan and set up medical tourism facilitator business
- Ethical and legal parameters of medical tourism facilitators
- Accreditation in medical tourism facilitator business
- Strategies for efficient matchmaking services
- Leverage AI in matchmaking
Understanding wellness and medical wellness
Medical tourism is getting more appealing with the emerging medical wellness trend. Medical and wellness will no longer work in silos. It’s not just about getting the treatment, but the entire experience of behavioral changes and preventive measures needed for sustainable holistic well-being.
Dr Prem’s medical tourism workshop talks about:
- The basic concept of medical wellness and the emerging niche
- The difference between wellness and medical wellness
- Why does medical wellness matter?
- Understanding customers’ needs aligned with medical wellness
- Opportunities and challenges in medical wellness tourism
- Creating tailor-made information for patients for a better understanding of their well-being needs
Medical Wellness integration strategies in Healthcare facilities & Wellness Resorts
Holistic wellness is more important than merely treating a disorder or illness. There is a growing interest in pleasurable holistic healing experiences in medical and wellness tourism. Medical facilities and wellness resorts are launching integrated medical wellness programs to cater to this emerging trend.
In our medical tourism workshop, you will get a comprehensive view of the following:
- Study of the medical wellness market and its trends
- Strategies to launch a viable integrated medical wellness facility
- Strategies to convert an existing facility to an integrated one
- Program selection and curation in integrated medical wellness facilities
- Realigning the organization’s staff to medical wellness philosophy
- Creating personalized medical wellness packages.
- Positioning, brand-building, and marketing medical wellness
Creating delightful Medical and Wellness Tourism Experiences
Patient satisfaction is a must but delightful experiences make you stand out in the crowd. Losing a patient from dissatisfaction can lead to a $200,000 loss in revenue in the lifetime of practice. Growing complexities in medical tourism add to patients’ stress. The more you strive to ease their stress with delightful moments the higher your chance to win them.
Dr Prem’s medical tourism workshop teaches:
- Understanding the customer reaction metrics.
- Identifying crucial patient touchpoints to create impactful delights.
- Evaluating key performance metrics and NPS.
- Innovating delightful experiences without much cost liability.
- Training staff for patient handling
Digital Marketing in Global Healthcare, Medical, and Wellness Tourism
A medical tourist’s journey often begins online. 5% of the total Google searches are health-related. In 2021, digital ad spending in healthcare overtook TV ad spending for the first-time accounting for 46% of all healthcare ad spending. If you are not into digital marketing, you are allowing your competitor to have an edge.
This workshop will discuss lean, viable, result-oriented, and sustainable digital marketing strategies covering:
- Understanding niche markets
- Analysis of marketing goals
- 7Ps of Dr Prem’s Medical Tourism Marketing
- Focused advertising spend for measurable returns
- Strategies to tap zero-search results and voice commerce
- Effective content marketing driving user engagement
- Best strategies for posts, reels, stories, and sliders on social media
Watch Dr Prem Jagyasi Medical Tourism and Carve Your Life Workshop Videos
Who Should Attend ?
Hospitals, Clinics
Doctors, Dentists
Wellness centers, Spas, Alternative therapy centres
Dental tourism facilitators
State Tourism boards & tour operators
Health Insurance Companies
Yoga centers Hotels Students TPAs
Key Benefits To Hotels/Resorts
- Your chance to know the connecting thread between Hotel & Medical Tourism industry from the expert Dr Prem Jagyasi, the author of Medical Tourism guidebook
- Get tips on marketing & branding of your organization amidst right audiences Learn to make key strategies while making marketing plan for better business development through international patients travelling to India
- Opportunity to meet hospitals & Medical tourism companies to understand the feasibility of joint venture with them
- Gain insights on legal & ethical issues involved in Medical Tourism
- Overcome the challenges involved business development while dealing with international
Key Benefits To Medical Tourism Companies/ Facilitators.
Get tips on marketing & branding of your organization amidst right audiences
Learn to make key strategies while making marketing plan for better business development.
Get to learn right approach while dealing with international patients Gain insights on legal & ethical issues involved.
Overcome the challenges involved business development.
Learn more on health insurance & its key impact on Medical tourism industry.
Get success formula that seldom fails while working in Medical tourism industry.
Key Benefits To Tourism Companies & Tour Operators
- Your chance to know the connecting thread between Tourism & Medical Tourism industry from the expert.
- Get tips on marketing & branding of your organization amidst right audiences.
- Learn to make key strategies while making marketing plan for better business development through international patients travelling to India.
- Gain insights on legal & ethical issues involved in Medical Tourism.
- Overcome the challenges involved business development while dealing with international travellers
Key Benefits To Hospitals
- An opportunity to explore various elements of Medical tourism industry apart from what has been taught in lectures and read in books
- A lifetime chance to meet and interact with Dr Prem Jagyasi, a Medical tourism expert, renowned speaker, chartered consultant and the author of Medical Tourism Guide Book. Get all the tips & ideas to start a Medical tourism rm and run it successfully
- Know the facts & figures, current scenario, future prospects of Medical Tourism industry that will help you chart your future course of action to be a successful Medical tourism professional
What is in store for an individual in Medical Tourism Masterclass?
As an individual, the Medical Tourism Masterclass by Dr. Prem Jagyasi is a perfect stepping stone for your professional growth. Whether you are a startup or an established company; the aim of this workshop is to help you get all the necessary answers you are looking for. Through this workshop you can improve and expand your.
Networking in Medical Tourism
As an individual, networking plays a vital role to help your business grow. Through the Medical tourism workshop by Dr. Prem Jagyasi, you will get to meet people who are within your field. This will help you to promote your brand or business and even enhance and improve your business networking. Proper networking will also help you to deal with the challenges and obstacles that come in while dealing with International patients.
Learn the latest trends in Medical Tourism
For any business to sustain any competition, it is important to be updated with all the changes and happenings in the industry. Through the Medical tourism workshop, you will be updated with the latest changes and movements in the healthcare sector. It will also help you to understand how to target the right audience in an effective way.
Understand the legal and ethical issues in Medical Tourism
In any industry, there are certain legal and ethical issues and limitations that you should be aware of as an individual. Through the workshop, Dr. Prem Jagyasi will highlight these issues and also give you solutions on how you can overcome them easily. This will help you to run your business in a better way without making any compromises in the quality of the services you provide.
How a business can gain from Dr. Prem Jayasi’s Medical Tourism Masterclass and Workshop
A business can sustain any competition when it gets the right kind of guidance. As an industry expert and consultant; Dr. Prem Jagyasi has been giving a helping hand for many start-up’s who want to enter the Medical tourism industry. This workshop is designed to help companies understand the nitty-gritties of running a company. Through this workshop, you will
- Get a chance to connect with the industry experts in Medical tourism and Tourism in general from various parts of the world and the country
- You will get good tips on how to market and brand your company by targeting the right crowd on a Global level
- Strategize and develop a marketing plan that will help in the company’s growth by bringing patients to India from various parts of the world and regions as well.
- Through the Medical tourism workshop by Dr. Prem, you will understand the ethical and legal issues that are there in the industry.
- Understand how to overcome the various challenges of dealing with international travelers and developing your business at the same time.
- Learn the latest trends and changes that are happening at a Global level and how we can adapt these changes to improve the Indian Medical Tourism sector/industry.
- Establish long term connections with Medical Tourism facilitators across the world to bring in more medical tourists to India.
Benefits for Hospitals and clinics
Hospitals and Clinics face the biggest challenge when they are dealing with any kind of patient. Not only are they obligated to ensure that they follow all the quality standards, but they are also responsible for the lives that come to them. The Medical Tourism Workshop by Dr. Prem Jagyasi helps hospitals and clinics to understand
- The Global/International Quality standards that are set in the healthcare industry
- Learn the importance of setting up an ideal patient department keeping in mind the needs and requirements of international patients.
- Collaborate with tour operators and medical facilitators from various parts of the world to enhance, promote and market their product or service
- Learn the ways of dealing and tackling the Legal and Ethical issues while dealing with international patients by adapting the right approach.
- Get to know the various healthcare trends and medical breakthroughs that are happening at a domestic and international level.
- Get the facts and figures as well as the current and future prospects surrounding the Medical Tourism Industry so that you can develop the relevant POA to be successful in the industry.
This Masterclass and workshop is also beneficial for Doctors, Medical practitioners Dentists
Doctors, Medical practitioners and Dentists have to be on top of the game while providing any kind of service. The Medical Tourism Workshop by Dr. Prem Jagyasi is an opportunity to explore the various aspects and elements of the industry. It also helps you to understand and differentiate the difference between the information thought in lectures and books to what is happening real time. This workshop will help Medical professionals to
- Know about the latest treatments, medical breakthroughs and developments that can help them provide better services.
- Meet people from other sectors of the healthcare industry for better networking prospects
- Develop the right plan of action and marketing strategy to attract patients within and out of the country
- An opportunity to explore various elements of Medical tourism industry apart from what has been taught in lectures and read in books
- Get all the tips & ideas to start a Medical tourism company/service and how to run it successfully
- Know the facts & figures, current scenario, future prospects of Medical Tourism industry that will help you chart your future course of action to be a successful Medical tourism professional
Register for Dr Prem’s Masterclass today. Learn and Grow before event is sold out.
A Workshop That Is Also Ideal For Established and Upcoming Medical Tourism and Dental Tourism Facilitators
Medical tourism facilitators are the bridge between patients and health care service providers. These companies play a vital role in the overall growth of the industry in many ways. The Medical Tourism Workshop by Dr. Prem Jagyasi is equally beneficial for those who have already established themselves in the industry. It is also meant for companies that are planning to venture into this sector and need some sort of guidance on how to do it. With the help of this workshop, you will understand
- The challenges that many medical tourism facilitators face when they enter the industry
- Tips on branding and marketing your company while targeting the right audience
- Develop and strategize an effective marketing plan for business development
- Learn about the key impact and importance of health insurance on the medical tourism industry
- Use the right approach to tackle with the challenges and barriers that come while dealing with International patients
State Tourism Boards & Tour Operators Can also Be a part of It
The state tourism boards and tour operators equally play an important role in the medical tourism sector. Unlike general tourism, medical tourism is a specific service which has its own limitations and challenges. The ability to customize services that combines health, wellness and fun is very critical and requires a lot of attention to details. The Medical tourism workshop will help such entities to understand
- What are the present market trends, demands and needs while catering to international tourists
- How to promote domestic tourism and retain Indian patients within the country itself
- The need for better infrastructure and services for international tourists
- Offering and providing Health and Wellness centric packages based on the seasonal or present industry trends
- Understand the importance and role of medical tourism facilitators and agencies
- Strategize lucrative and effective methods to attract medical tourists from various parts of the globe keeping in mind the present demands of international patients.